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The Brief

Walla is a NYC-style Arabian food restaurant, It is here to bring the NYC-style Arabian food for people who are more into non-spicy food, It focused more on Middle Eastern cuisine.

Pakistani’s are known for their love for spicy food due to that, Walla was facing one major problem which was their visibility and marketing, people weren’t aware of how delicious Walla food tastes ,They were not able to pull off the brand essence so to bring out the brand’s image they asked us to market their brand, and manage social media.


Our first step in our research was to look deep into NYC-style food, shawarmas, the location and target the audience accordingly, we made strategies according to client’s wants, we had to bring out best of our skill set so that we could build its social media content being completely based on the interest of its current and potential customers.


We made strategy through effective texts, copies, enticing posts, and videos in a way people get aware of the the brand, their specialties, we made its shawarma and NYC-style rice into limelight, we even called bloggers to bring awareness to the people, we made sure the objective of our client was fulfilled through effective designs and videos.